01. Project Background
With the upgrading of consumption, young people's pursuit of individuality and independent spirit is becoming increasingly intense, especially in the field of fashion brands. As a brand that emphasizes independent design and self-expression, MONOLOGUE's store Spaces not only need to fulfill the display function but also convey the brand's personality and attitude.
02. Brand requirements
Brand communication: The space design should reflect the brand tone of "independence, simplicity and fashion", leaving a deep impression on customers.
Display and presentation: Display stands, props and counters need to effectively showcase products and have efficient visual transmission power.
Space utilization rate: For a 110-square-meter space, it is necessary to maintain a sense of transparency while ensuring display efficiency and smooth circulation.
Environmental atmosphere: The design should echo the brand culture and endow the brand with an independent and confident visual expression.
03. Solution: Picsharping Display
As a super customization factory, Picsharping Display always takes market demand and brand tone as the starting point and proposes the following solutions:
Spatial planning: In a 110-square-meter space, we rationally divide the circulation routes and display areas to ensure that customers can focus on the brand's flagship products at the first moment.
Customized display cabinets and prop design: The display cabinets adopt a simple and modern style, complemented by black metal and glass materials, highlighting the independence and simplicity of the products.
Lighting design: Soft and layered lighting not only enhances the luster of the jewelry but also makes the space appear more spacious.
Overall atmosphere: Through a simple spatial layout and soft color tones, a brand atmosphere of "freedom, independence, fashion and confidence" is created, allowing customers to feel the unique charm and spiritual connotation of the brand as soon as they enter.
04. Project Materials
Project Name: MONOLOGUE
Project Location: Suzhou Bicester Shopping Village Store
Project area: 110 square meters
Service contents: Customized display cabinets, customized props, space design, on-site construction