Double Happiness Knot · Happiness Rhythm Space
—— Contemporary design experiment of traditional auspicious symbols
Brand story: One knot, double happiness
The "double happiness knot" originates from the "囍" character knot in wedding customs - a red string is wrapped around two pieces of the "囍" character, implying pairs and good fortune. The brand hopes to bring this "good things come in pairs" sentiment to a wider range of life scenarios: whether it is the couple's vision of marriage or the small happiness that urban people want in their daily lives , they can find a sense of ritual in the "double happiness knot". Since its inception, the brand has continued to explore the contemporary interpretation of traditional symbols, from jewelry, accessories to lifestyle products, and then to offline experience spaces, to convey joy and blessings with "new Chinese romance".
Design highlights: Let the "knot" become the protagonist of the space
This project is located on the first floor of a trendy urban commercial building. The original building is 6.5 meters high, with cramped column spacing and exposed pipelines. Picsharping intervened in the design deepening stage , dismantling the "knot" into three forms: curve, weaving, and overlapping , and presenting them uniformly through the top surface, facade, and exhibition lines.
1. Top: Hanging "cloud knot"
· Structure : Customized aluminum alloy laser-cut grid frame + tensioned steel cable, covered with recyclable PET fabric.
· Visual : Blurred lamps and equipment pipelines form floating cloud belts; light shines through the staggered grid to create a silhouette of the word "囍".
· Experience : When you look up, you can see the "auspicious ceiling", creating a sacred feeling like a wedding hall.
2. Facade: Breathable screen with the Chinese character "喜"
· Material : Semi-transparent acrylic bricks and gradient sandblasted glass; RGBW light strips are embedded inside the bricks, and the colors can be adjusted according to the festival.
· Function : It remains hazy and semi-transparent during the day, and lights up at night to become a large light box, attracting street attention.
· Breathing feeling : The screen leaves a 150 mm depth with the outside, and has a low-speed ventilation system built in, which gently delivers warm air every 60 seconds, and the gauze curtain moves lightly like "knots dancing in the wind".
3. Exhibition: A cyclical and interconnected “path of fate”
· Moving lines : Organized in an ∞-shaped loop, the two main lines intersect and separate, implying "meeting and staying together".
· Display cabinets : Picsharping developed a semicircular niche + rotating pull-out double-layer structure, which takes into account both private try-on and open display.
· Interaction : The digital signature table on the central stage, where blessings are written by an electronic pen, can be projected onto the facade light curtain in real time.
Construction Difficulties and Picsharping Solutions
difficulty | challenge | Product Strategy |
The curvature of the “cloud knot” varies | Cable tension, fire rating | Prefabrication in sections → assembly on site; frame upgraded to A2 grade fireproof aluminum composite material |
Facade lighting color | RGB flicker, color shift | DMX decoding + 10 bit dimming; glass sandblasting dot matrix 35% mixed light |
Pull-out niche structure | Easy to deform due to high frequency use | Aviation aluminum + linear guide; reserved 0.6 mm thermal expansion joint, load test ≥ 150 kg |
Delivery in 6 weeks | Multiple trades interspersed | BIM scheduling, prefabrication rate 68%, assembly reduces wet work |
Spatial semantics and commercial value
from the traditional bright red and bright gold , the main color of this case is off -white × 24K soft light gold , and red is only embellished on the LOGO light curtain and groove seam inlay lines to ensure the visual tolerance for long-term operation. The space can be flexibly switched to multiple scenes such as weddings, salons, flash mobs, etc., expanding the brand's commercial boundaries.
