Project Background
As an internationally renowned jewelry brand, Lukfook Jewellery has been continuously expanding its presence in major core business districts across the country. As the touring exhibition model gradually becomes an important marketing strategy for brands, the island in the touring exhibition is not only an important venue for brand exposure, but also a key node in the temporary scene to establish a strong visual memory and trust with consumers.
Brand demand
Efficient setup: The exhibition store is required to complete the setup within the specified time and open quickly.
Visual impact: In an open shopping center, the space needs to have a strong sense of recognition and appeal.
Functional balance: In the 144-square-meter space, the display area, negotiation area and storage area should be rationally allocated.
Uniformity of standards: Maintain the standardized image of the Lukfook jewelry brand to facilitate subsequent replication and exhibition expansion.
Solution
As the full project implementation partner, Picsharping Display starts from the characteristics of the tour exhibition and the brand temperament of Lukfook Jewellery:
Spatial planning: Reasonably divide the display circulation lines to ensure that the open central island space has a strong eye-catching effect.
Customized display cabinets: Design lightweight and reusable modular display cabinets based on the requirements of the exhibition tour, taking into account both aesthetics and practicality.
Execution guarantee: Through the factory direct supply model, we strictly control the construction period and quality to ensure a 1:1 on-site reproduction of the effect drawing.
Brand matching: The spatial style continues the fashion and noble genes of Lukfook Jewellery, enabling consumers to quickly establish a sense of trust in the business district.
Project Materials
Project Name: Lukfook Jewellery Exhibition Central Island Store
Project area: 144 square meters
Project Location: Yuhang Mixc, Hangzhou
Service contents: Space design, customized display cabinets, on-site construction, project management
