Keep the bottom line and entrust the future
——An open letter from Picsharping to all space practitioners
In the field of commercial space, we often hear two words: "quotation" and "budget" . Customers want to control costs, and colleagues in the industry have to "squeeze" prices in order to compete. As a result, some people use thinner boards to replace the original solid wood, use ordinary spray paint to pretend to be metal paint, and use abstract concepts to cover up the lack of function. In the short term, it seems that whoever has the lower price will be more likely to win the order; but in the long run, we lose something more precious than profit - trust .
01 Low price ≠ value
What customers really care about is not the "lowest number" but the "best result".
The most assured entrustment : They need a partner who can turn drawings into space and ideas into sales power;
Minimum risk : in terms of construction period, quality, after-sales service, and brand image - the less uncontrollable , the higher the sense of security;
The highest certainty : no matter the material, craftsmanship or lighting, it must be presented as the renderings .
The lowest price often means that costs have been "stolen" in certain links, and every time corners are cut, they will be magnified in the final presentation: uneven seams, wrong lighting angles, obviously cheap materials... Consumers are far more sensitive to details than we think. Once a "failure occurs", what is lost is not only the current sales, but also the credibility of the brand.
02 The bottom line is the moat
What is the bottom line?
Insist on quality : do not substitute low-quality materials;
Respect for craftsmanship : Don’t simplify complex shapes into cheap corners;
Responsible for delivery : Don’t leave on-site problems to customers to “make do”;
Respect for safety : Do not cut corners in key areas such as fire protection, circuits, and structures.
Keeping the bottom line is like building a moat for yourself. Maybe short-term profits are cut off by "lower quotes", but sooner or later customers will find that the teams that can really make them feel at ease are those that are willing to take responsibility for quality, technology, and safety. This is the foundation for the sustainability of the industry and our common living space.
03 What else can we give to customers besides price?
Dimensions | What customers really need | Picsharping can do it |
Design implementation | 1:1 restoration effect diagram | Own factory & Sample first |
Delivery efficiency | Open on time | BIM Scheduling + Multiple Works in Parallel |
Brand Safety | High-end feeling, no discount | Carefully selected materials + quality inspection |
Long-term maintenance | No additional risks | Full process traceability & after-sales |
Price differences can be copied, but capabilities and reputation cannot be achieved overnight. When we treat delivery as a long-term game rather than a one-time transaction, we will find that it is better to exchange bottom line for reputation than to exchange low price for contract.
04 Encourage your peers
Picsharping has been established for 25 years. We have seen too many "shining quotations" and taken over "semi-finished products" on the assembly line that cannot be covered. Every rework is heartbreaking: not only is the budget wasted, but also the customer's trust in the industry. Today, we would like to encourage all space practitioners:
Only by maintaining the bottom line of the product can we protect the future of the industry;
we should provide reliable solutions, not the cheapest ones.
To Party A : When choosing a partner, please take into account the risk factors behind the “extremely low price”.
To Party B : Do not sacrifice quality in exchange for the probability of winning the bid. In the long run, integrity is a more valuable asset.
To ourselves : Treat every delivery as the seed for the next round of word-of-mouth communication. Only by planting well can we gain long-term trust.
05 Conclusion
What customers want is not the cheapest solution, but the most assured entrustment.
When every peer in the industry can stick to the bottom line and refuse to consume trust with short-sighted low-price competition, the future of commercial space will be more stable, and customers will be more willing to entrust their brand dreams to our professionalism. Picsharping will always adhere to the quality principle of "not giving up a millimeter" and work with all trustworthy partners to write a healthier next chapter for the industry.
